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Honestly I’ve never met a woman who wouldn’t date a man who did the male equivalent of these things. Imo most of the time when women say they want a ‘real man’ they want someone mature
Also women have pressure to look good where men do not, like how women are more likely to be hired in interviews if we wear makeup. And from my experience, the bar for an attractive woman is much higher than the bar for an attractive man. And while plenty of men don’t care about these standards, plenty of others perpetuate them and then turn around and say they want a “natural” woman... as long as she’s hairless, with 3 inch long eyelashes, boobs up to her chin, a flat stomach, and long straight hair. And they’ll mock women who don’t meet the minimal acceptable standards.